Through the last recession, corporations and other organizations have been able to wrest tremendous productivity from the people in the middle of their organizations, the professionals. Professionals are now working in incredibly productive ways, utilizing technology to make them more productive than ever before.
There are still two places in which most organizations are not particularly productive--at the top of the organization (because people who lead organizations, for the most part, still don't understand the true potential of technology, and have not integrated contemporary technology into their working lives) and the bottom of the organization, as most people at the bottom of organizations are not "plugged in"... They're simply punching a clock, doing a job, biding their time.
But imagine if EVERYONE who worked for a company, or a not-for-profit organization, or an acadmic institution, or a government agency really owned the mission of the organization, really understood where the organization was going and felt like they were a part of it... Wouldn't that be unbelieveable? Just imagine if every secretary, every laborer, every clerk were plugged-in to where their companies were going, were real participants in the journey of their organizations. Their jobs would change, they would be happy, they would be able to grow and evolve within their organizations as their organizations evolve.
So... The next book I want to write is a book for the people at the bottom of organizations, people who hate their jobs and want to get somewhere, but don't know where, and have no idea how to make changes in order to get there... Something like, a book called...
'THIS JOB SUCKS!"
transforming the job you hate
into the career you want
Or something like that. I'm working on it.