You’re working on something new. It could be a new market, a product, a place, a service, an event, anything really. You know there’s huge potential. But you need help to go from the idea or the initial design to build a business plan, scale up, and reach and engage the audience that you know is out there.
I work with creative people to get their ideas, services, and products out into the world and connect with their desired audiences, resulting in increased attention, investment, sales, and revenue. My clients include designers, architects, innovators, artists, cultural organizations, creative technologists, etc.
I’m a strategic marketing leader and cultural entrepreneur with significant experience collaborating with creative people to get their vision into the world and deeply engage audiences. Over the last 25 years, I’ve worked with leading architecture, experience design, exhibit design, and engineering firms, as well as with artists and cultural entrepreneurs, to develop a strategy and business plan, define a brand and message, communicate to their audiences, win work, secure funding, and build revenue.
SERVICES
- Business strategy and planning
- Marketing and communications strategy
- Brand and messaging development
- Business development strategy and coaching
- Audience and community engagement
I begin each assignment by working with clients and collaborators to consider what is possible, and then putting a strategy in place to secure and mobilize resources, activate and engage stakeholders, and scale the initiative to access additional resources and grow the community around the project.
Let’s talk about what you’re working on. Email me at [email protected].
And, I just started trying out AdvisoryCloud, so check it out here...